From Grassroots to Greatness

From Grassroots to Greatness

Lloyed Lobo

24,76 €
IVA incluido
Disponible
Editorial:
Damn Gravity Media LLC
Año de edición:
2023
Materia
Ventas y marketing
ISBN:
9781737676591
24,76 €
IVA incluido
Disponible
Añadir a favoritos

Master 13 game-changing rules to skyrocket your business with Community Led Growth, covering tactical advice from iconic brands like Apple, Atlassian, Harley-Davidson, HubSpot, and more.'Lloyed is not only an exceptional community builder, he’s also a student of the craft. He’s soaked up lessons from the best communities in the world to help propel your business to new heights.' -Jason Lemkin, Founder of SaaStrWhy do some companies have loyal, cult-like followings while others blend into oblivion? Is a good product enough to win in the market today?In a world where traditional marketing is losing its edge and products are struggling to stand out, a thriving community is your biggest asset. Recognizing that true success lies not in products or technologies, but in the power of people, author Lloyed Lobo explores the intricate art of harnessing the community’s strength as your ultimate acquisition channel, brand differentiator, feedback source, retention lever, and catalyst for transformative change.Experience the journey of successful communities both big and small such as Harley Davidson, Nike, Peloton, Crossfit, HubSpot, and many more to learn 13 key rules to attract your own army of passionate and devoted fans that will take you all the way from grassroots to greatness.Brands of yesterday were built on what they told the world about themselves... Brands of the future will be built on what the community says about them.If you build a community, you won’t become a commodity!

Artículos relacionados

  • Websites That Work
    Paul J Scott
    Why do so many business owners pour time and money into their websites and get so little in return? Usually, it’s because they aren’t focusing on the right strategies. They waste resources chasing the wrong metrics, and don’t know how to turn views and other forms of engagement into sales. They know they need to find customers online to stay competitive, but aren’t sure how. Ge...
    Disponible

    25,15 €

  • Exploring Markets
    Stefan Kühl
    Organizations construct their environments themselves. From the bewildering, chaotic array of impressions, they take those bits of information that enable them to produce such a view of the environment – one that makes it possible for them to operate in the environment with relative confidence. Thus, contrary to what traditional market research suggests, organizations do not re...
    Disponible

    7,33 €

  • LinkedIn Lead Rush
    Edwards Drew
    If you’ve got an LinkedIn account, but you’re struggling to generate leads and you’re frustrated at the number you know you’re missing out on but you don’t yet know how to attract — and you know just one small but important step in the right direction, one last small piece of the “LinkedIn marketing puzzle???' is going to be enough to make it all start happening for you…then th...
  • Markendising
    Alex Ahmad / Eric Howerton
    Shoppers today are developing their own shopping and purchasing habits, preferences, and expectations both online and in-store like never before in history.They want their shopping needs to be met in a way that minimizes uncertainty and inflexibility, and maximizes efficiency, convenience, and pleasure.The question becomes: how do retailers and manufacturers meet these demands?...
    Disponible

    12,01 €

  • The Ad War
    Matt Hrushka
    Written by award winning technologist and entrepreneur, Matt Hrushka, The Ad War reveals the inner workings of Online Advertising and exposes a growing conflict between advertising networks and their own consumers. Learn how the demand for relevance has led the industry into a perilous struggle with privacy and control that could ultimately change the way we use the internet. ...
  • Author Power
    Lynn Isenberg
    Author Power by Lynn Isenberg reveals case studies and how-to scenarios for authors to empower themselves to generate income and enhance distribution before (and after) publishing. Foreword by SJ Hodges. Special thanks to SpacePen.com. Author Power is packed with invaluable information, stories, road maps, and experiences about how to empower yourself as an author, publisher...

Otros libros del autor

  • From Grassroots to Greatness
    Lloyed Lobo
    Master 13 game-changing rules to skyrocket your business with Community Led Growth, covering tactical advice from iconic brands like Apple, Atlassian, Harley-Davidson, HubSpot, and more.'Lloyed is not only an exceptional community builder, he’s also a student of the craft. He’s soaked up lessons from the best communities in the world to help propel your business to new heights....
    Disponible

    39,79 €