Prospectiva económica

Economía, finanzas, empresa y gestión / Economía / Prospectiva económica (24)

Economía, finanzas, empresa y gestión / Economía / Prospectiva económica
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  • Ventas para el siglo xxi
    MONTSERRAT LARA RAMOS
    ’Ventas para el siglo XXI’ de Montserrat Lara Ramos examina las claves para que los líderes en ventas puedan adaptarse a un entorno de cambios rápidos y avances tecnológicos constantes. La autora subraya la necesidad de una integración estratégica entre ventas y marketing, esencial para brindar una experiencia personalizada que fomente la lealtad del cliente. También redefine e...
    Disponible

    31,72 €

  • Un observador del Caribe: selección de columnas de opinión
    Adolfo Meisel
    Motivado por advertir, despertar y crear conciencia sobre una serie de temas clave para el Caribe, el economista Adolfo Meisel Roca comenzó en 2006 la escritura de columnas de opinión, cuya publicación alternó entre diferentes periódicos nacionales. Este libro reúne una valiosa selección de sus columnas publicadas desde 2008 en el diario El Espectador, las cuales no han envejec...
    Disponible

    17,68 €

  • Predictability
    Simon P King
    Humans dislike, even fear uncertainty. The need to plan, to prepare for what is to come, has led to ever more complex attempts at prediction. Yet whatever the method, from astrology to divine guidance to economics, we have been left wanting. The world is unpredictable, and the most unpredictable element of it is us. How did we get to this point? And will advances in technology ...
    Disponible

    10,84 €

  • Asian Development Outlook (ADO) 2018
    Asian Development Bank
    Developing Asia is forecast to expand by 6.0% in 2018, and by 5.9% in 2019. Excluding Asia’s high-income newly industrialized economies, growth should reach 6.5% in 2018 and 6.4% in 2019.With oil prices edging up and robust consumer demand continuing, inflation is poised to pick up after dipping slightly last year. Consumer prices are projected to rise by 2.9% in both 2018 and ...
    Disponible

    82,66 €

  • Engineering Paradise
    Sylvain Rochon
    Are You Ready? Artificial Intelligence, automation, gene editing, 3D printing, nanotechnology, quantum computing—technology is all around us. But are you ready to take advantage of them? This book will help your company or organization adapt to the technological revolution. It will reveal the opportunities that exist today.  I want to make the world a better place. No, I want t...
    Disponible

    20,00 €

  • Forecasting Fundamentals
    Nada Sanders
    This book is for everyone who wants to make better forecasts. It is not about mathematics and statistics. It is about following a well-established forecasting process to create and implement good forecasts. This is true whether you are forecasting global markets, sales of SKUs, competitive strategy, or market disruptions. Today, most forecasts are generated using software. Howe...
    Disponible

    18,67 €

  • Demand Forecasting for Managers
    Enno Siemsen / Stephan Kolassa
    Most decisions and plans in a firm require a forecast. Not matching supply with demand can make or break any business, and that’s why forecasting is so invaluable. Forecasting can appear as a frightening topic with many arcane equations to master. For this reason, the authors start out from the very basics and provide a non-technical overview of common forecasting techniques as...
    Disponible

    18,49 €

  • Global Turning Points
    Emilio Ontiveros / Mauro F. Guillén / Mauro FGuillén
    ...
    Disponible

    60,42 €

  • Thinking about the Future
    Andy Hines / Peter Bishop
    Thinking about the Future, by Andy Hines and Peter Bishop, distills the expertise of three dozen senior foresight professionals into a set of essential guidelines for carrying out successful strategic foresight. Presented in a highly scannable yet personable style, each guideline includes an explanation and rationale, key steps, a case example, and resources for further study. ...
    Disponible

    16,33 €

  • Millennial Moms
    Maria T Bailey
    How are Millennial Moms - the largest cohort in U.S. history - different from other generations? How can you effectively engage with them on their unique terms, and tap into their annual combined spending power of $750 billion? Earning their business is a snap, tap, or click away thanks to this concise, user-friendly compendium of insights and recommendations by Maria Bailey, ...
    Disponible

    48,95 €

  • Seeing the Future
    Tam Bang Vu
    This book guides you through an enjoyable journey, step by step, into the future. A team of fictional characters is introduced to share their learning and working experiences with the readers. In the beginning of the book, you will take the first step by learning the most basic models for one-period forecasts based on past performance of a market. You will also l...
    Disponible

    17,97 €

  • EFFECTIVE ECONOMIC DEVELOPMENT METHODS FOR MUNICIPALITIES
    Dr. Naseeb Michael Kaleel / DrNaseeb Michael Kaleel
    This book will discuss the economies of both strong and weak municipalities (i.e. micro economics). The purpose of this book is to focus on the development of both struggling and strong municipalities. It will argue that both of these types of municipalities need improvement. Particularly, these municipalities need local economic development (LED). This book will also cover and...
    Disponible

    62,19 €

  • Cycles the Science of Prediction
    Edward R. Dewey / Edward RDewey / Edwin F. Dakin / Edwin FDakin
    It is the business of science to predict. An exact science like astronomy can usually make very accurate predictions indeed. A chemist makes a precise prediction every time he writes a formula. The nuclear physicist advertised to the world, in the atomic bomb, how man can deal with entities so small that they are completely beyond the realm of sense perception, yet make predict...
    Disponible

    18,75 €

  • Strategic Thinking and the New Science
    Jr. Thomas Sanders / JrThomas Sanders / T. Irene Sanders / Thomas Jr. Sanders / Thomas JrSanders / TIrene Sanders
    ...
    Disponible

    12,12 €

  • Where There’s a Will... There’s a Way
    Kevin O'Brien / Kevin O’Brien
    An easy to read and easy to understand book that will help Canadian’s understand and organize their affairs to develop an estate plan. ...
    Disponible

    36,57 €

  • Renewable Advantage
    Jeffrey Williams
    The task of continuously renewing a company is the greatest challenge confronting any chief executive. To enable managers to project renewal strategies likely to win in the future, Jeffrey Williams has constructed a dynamic road map of outcomes in what he calls 'economic time,' based on a ten-year study of growth, decline, and renewal patterns of hundreds of companies in forty-...
    Disponible

    20,75 €

  • The Synergy Trap
    Mark L. Sirower / Mark LSirower
    With acquisition activity running into the trillions of dollars, the acquisition alternative continues to be the favorite corporate growth strategy of this generation’s executives. Unfortunately, creating shareholder value remains the most elusive outcome of these corporate strategies. After decades of research and billions of dollars paid in advisory fees, why do these major d...
    Disponible

    18,12 €

  • International Operations Simulation
    Hans B. Thorelli / Hans BThorelli / R. L. Graves / RLGraves / Robert L. Graves / Robert LGraves
    ...
    Disponible

    37,74 €

  • Bullseye!
    John H. Lingle / John HLingle / William A. Schiemann / William ASchiemann
    ...
    Disponible

    13,72 €

  • The Knowable Future
    David Loye
    This unique book gives you a practical guide to a full range of traditional forecasting methods that can be used in business, government, and management to predict future events and trends and to guide your planning and investments. A former member of Princeton University’s psychology faculty, David Loye examines the science lying behind predicting the future and outlines a the...
    Disponible

    10,10 €

  • Forecasting Economic Time Series
    David F. Hendry / David FHendry / David Hendry / Michael Clements
    ...
    Disponible

    80,83 €

  • Challenge of Organizational Change
    Rosabeth Moss Kanter
    ...
    Disponible

    29,08 €

  • Marketing Imagination
    I. M. Levitt / IMLevitt / Theodore Levitt
    ...
    Disponible

    21,95 €

  • Strategy in Action
    Boris Yavitz / William Herman Newman
    ...
    Disponible

    21,87 €