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El liderazgo en la era de la IA

El liderazgo en la era de la IA

Juan Antonio Tercero / Manuel Monterrubio

20,00 €
IVA incluido
Disponible
Editorial:
El club de la niebla
Año de edición:
2026
Materia
Emprendimiento y emprendedores
ISBN:
9788418985706
20,00 €
IVA incluido
Disponible
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Sobre IBD

En los inicios de la Inteligencia Artificial, las empresas competirán por el liderazgo en su uso. Este libro ofrece un mapa claro y práctico para que las compañías —especialmente las medianas empresas— comiencen a aprovechar desde ahora el valor real de la IA.A partir de más de un año de investigación internacional con líderes de Estados Unidos, Japón, Emiratos Árabes, Suiza, Italia y España, los autores presentan un modelo de madurez y despliegue de IA, así como una guía para invertir con claridad y gobernar la tecnología desde la Alta Dirección.Porque la tecnología ya no es soporte: es arquitectura de negocio. Solo cuando CEO y CIO trabajan desde una misma agenda estratégica, la Inteligencia Artificial deja de ser un experimento para convertirse en una ventaja competitiva sostenible.Un libro pensado para quienes toman decisiones, para quienes lideran y para quienes quieren construir futuro.

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